BNI stands for Business Network International.  BNI was created to help members increase their business through a structured, positive and professional word-of-mouth program that enables them to develop long-term, meaningful relationships with quality business professionals. The philosophy of BNI is built upon the idea of “Givers Gain”. By giving business to others, you will get business in return. Within this framework our goal is to educate members that networking is more about farming than it is about hunting; it’s about cultivating long term mutually beneficial business relationships! Subsequent to this, BNI’s role is to better educate, guide and inform members in the process of developing word-of-mouth based business.

Belonging to BNI is like having dozens of sales people working for you because all the other members carry several copies of your business cards around with them. When they meet someone new who could use your products or service, they hand your card out and recommend your services*. It's as simple as that! It's simple because it's based on the proven concept of what goes around, comes around. If I help you, you'll help me and we will both benefit as a result.